Position Specialty: Business Development
Position Location: New York, New York
A boutique law firm seeks a Digital Marketing Specialist to spearhead a variety of advertising campaigns. This exciting and newly created role will involve organizing paid search ads across online platforms, with oversight of budgets, implementation, and optimization to ensure the success of each advertisement. This individual will be tasked with appealing to the target audience, coordinating testing and keyword searches, and using Google Analytics to track exposure. The Digital Marketing Specialist will be responsible for creating relevant dashboards and reports as well as collaborating with the Director of Marketing to determine new and creative approaches to enhance the firm’s outreach.
The firm seeks a tech-savvy individual with at least four years of digital marketing experience and familiarity with HTML and/or other scripting languages. The qualified candidate will be well-versed in social media marketing and web analytics, with a comprehensive understanding of video advertising, technology trends, and keyword searches. This individual must also demonstrate a proactive work ethic, a creative approach, and the ability to work collaboratively with others.
Annual Salary (US$): NA /annual
Required Education: None Specified
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